Every carmaker need a halo item. anything that offers a suitable 

platform for the maker to demonstrate their technical ability. 

These machines aren't necessary made to blow up the sales chart, 

but they represent a statement in motion of what the brand is capable of. 

Before the Stinger came along, Kia's lineup comprised vehicles that seemed to be made for everything except thrilling drivers.

Audi TT and was developed with help from a former vice president of BMW's M division. a vehicle manufacturer that was willing to compete with the finest in the world.